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Want to be a 10x better communicator than 95% of people?

Use McKinsey's 3-step Pyramid Principle:

McKinsey is the most powerful consulting firm on earth.

• $10B in revenue
• 30,000+ employees
• 90+ years of history

This is their 3-step process for structured communication:

1/ Start with the answer first

It's natural to build up to a conclusion after presenting the facts.

Instead, give the answer first.

This allows your listener to quickly process your recommendation.

"What should we do?" → "You should do X."

You'll be more persuasive.

2/ Group and summarize your supporting arguments

Your ideas should form a pyramid under your answer.

Your ideas at one level must be a summary of the ideas below.

For each supporting argument, break down into a group of 3.

Three is the magic number – memorable and persuasive.

3/ Logically order your supporting ideas

You want to make sure your ideas belong together.

1. Time order - follow if there is a sequence of events
2. Structural order - break a single thought into its parts
3. Degree order - present your ideas from most to least important

Key takeaways of the Pyramid Principle:

1. Start with the answer first
2. Group and summarize your supporting arguments
3. Logically order your supporting ideas

Use it in written and verbal communication to persuade others.

Follow me @thealexbanks for more threads to help you in business and life.